The Official Ralph Lauren 4D Experience - London

In celebration of 10 years of digital innovation, RalphLauren.com presents the ultimate fusion of art, fashion & technology in a visual feast for the 5 senses. Watch as the London flagship at 1 New Bond Street disappears before your eyes and is then transformed into a series of objects and images rendered in 3-dimensional space.

Augmented City 3D

by Keiichi Matsuda

keiichimatsuda.com

The architecture of the contemporary city is no longer simply about the physical space of buildings and landscape, more and more it is about the synthetic spaces created by the digital information that we collect, consume and organise; an immersive interface may become as much part of the world we inhabit as the buildings around us.

Augmented Reality (AR) is an emerging technology defined by its ability to overlay physical space with information. It is part of a paradigm shift that succeeds Virtual Reality; instead of disembodied occupation of virtual worlds, the physical and virtual are seen together as a contiguous, layered and dynamic whole. It may lead to a world where media is indistinguishable from 'reality'. The spatial organisation of data has important implications for architecture, as we re-evaluate the city as an immersive human-computer interface.

World Expo - Happy Street

Animation directed for the Dutch pavilion (Happy Street) at the Shanghai World Expo.

Happy Street is a complete street in the shape of an eight, a lucky number to the Chinese, and stands out in particular because of its striking, playful, and very open design. Körmeling developed an ideal city in a roller coaster construction.

Role: design/direction
3D design/animation: Tim van der Wiel
Sounddesign: Matthias Kiewiet

theqbf.com

Architecture & animation - Amsterdam Osdorp

The city district Amsterdam Osdorp recently merged with Slotervaart and Geuzenveld-Slotermeer and was given the name Amsterdam Nieuw-West. This change also meant the end of 20 years of restructuring urbanized areas. To celebrate everything achieved, a book was published. ‘The Metamorphosis of Osdorp’ gives an overview of the architectural highlights. PlusOne was asked to create an intriguing video.

More info at PlusOneAmsterdam.com

Role: design / direction / grading / editing