12/16/2015

ABRA - “Fruit” (Official Video)



ABRA released fine collaborations with salute and Father/Hiko Momoji this year, but she also shared her own solo debut album Rose. The Awful Records R&B singer has now shared a mesmerizing video for Rose track “Fruit,” gorgeously shot by JMP in a way that pairs well with the track. ABRA’s vocal delivery is restrained yet haunting, as if a spectral question mark looms over the whole song. The video matches this tension, showing ABRA singing and dancing under an overcast sky in an eerily pristine apartment complex, lingering around a quiet, disinterested man.

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