POP ETC - “Running In Circles” (Official Video)

“Running In Circles,” the glistening new single from POP ETC, is probably the best thing the group has done since the long-ago era when they were still calling themselves the Morning Benders. The song is pure sleek, yearning ’80s synth-rock revivalism, and the video builds on that aesthetic. It plunges the group into a neon pink-and-blue universe that seems to exist inside a Lite-Brite, that most ’80s of useless toys. (I had one.) Sami Jano and Steve Meierding directed the video.