Music video by Anna Kendrick performing Cups (Pitch Perfect's "When I'm Gone") (Director's Cut).
From movie to radio single to music video, Anna Kendrick's "Cups," her a
cappella hit from last year's "Pitch Perfect," has become a cultural
entity of its own. In the film, Kendrick's Beca sings the song "When I'm
Gone," a cover of Lulu and the Lampshades' "You're Gonna Miss Me,"
along with the band's now-famous cup-slap technique.
In the video
Kendrick doesn't play Beca from "Pitch Perfect"'s Beca, but is a young
girl stuck working in a small town diner dreaming of escaping. While
looking up at travel posters, Kendrick rolls out dough and cuts out
circles with, of course, a cup -- cute and clever, but a bit saccharine.
But no, the cups don't stop there! The original a cappella track, now
accompanied by a Mumford and Sons-esque guitar, plays as a flour-covered
Kendrick sings and walks around the restaurant while every customer
does the little cup jig.
The video is cute and fun as the entire
restaurant flips and slaps their cups in sync, but not quite
so-cheesy-it's-good, unless perhaps you're a 14 year-old-girl or a
diehard "Pitch Perfect" fan. Yet with the popularity of the film and
song, this video may just mark the beginning of a music career for Ms.
Kendrick. After all her voice isn't bad, but let's hope the cup thing
dies out.
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