Nina Persson - “Animal Heart” (Official Video)

Nina Persson, probably best known as the lead singer for ’90s Swedish pop band the Cardigans, is about to release her first solo album, Animal Heart, on Lojinx Records, next February. In the past few years Persson has performed a few reunion shows with the Cardigans, as well as releasing two albums with side project A Camp. Now she’s released a music video for the single and title track of her solo bow, “Animal Heart.” The video follows Persson as she goes through a seemingly “normal” day, but as if on a film set; while she descends the steps of a Brooklyn-esque brownstone and fetches milk from the nearby market, “crew” members undress and redress her, a dance posse trails behind, and people carry backdrops to match the scenes in her lyrics. In her familiar pop soprano she cries “come be my man, babe hang on to me” over a twinkling synth.