11/05/2013

Metric – “Synthetica” (Official Video)



The Canadian pop group Metric released their album Synthetica last year, and today they give us the video for the album’s slick title track. Director Justin Broadbent’s video focuses almost entirely on singer Emily Haines. But thanks to a split-screen and a mirroring effect, we get a quadruple-view of Haines the entire time, which effect gives the video a glossy kaleidoscopic feel.

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