CYMBALS - “Erosion” (Official Video)

Last fall we premiered “Erosion,” a pulsating synth dream by the superb British new wave band CYMBALS. Months later, that song swooshes back into our consciousness with a hallucinatory performance video by Matthew Reed meant to satirize internet culture. Explains Stephen Pietrzykowski of Tough Love Records, which released the band’s The Age Of Fracture this year: “the Buzzfeed/clickbait/endless-rivers-of-meaningless-shit aesthetic that’s come to dominate how a majority of people engage with the internet, and the way this was subsequently seeping into the production of art.” In this case the meaningless shit is quite striking, though.