Medicine – “It’s Not Enough” (official video)

You ever get floaters? You know what I’m talking about — when something really, really small kind of floats on your eye and you get that weird ghosting image. It’s common, pretty much harmless, and actually kind of cool when it happens. Well the recently reunited shoegazers Medicine must have thought it was cool too, since the phenomenon is referenced in their new video for “It’s Not Enough.” It’s a simple effect, but it works really well with the band’s warped pop music.