Usually, I prefer listening to a song first and checking out any
visuals that go along with it after, but I have to say that the video
that goes along with Autre Ne Veut’s latest is absolutely mandatory
viewing. It contextualizes the track in a way that makes it impossible
to ignore, and provides an unsettling viewing experience on top of that.
The video, which was directed by Allie Avital, features dancer Macy
Sullivan wrapped around Arthur Alvin like a weight on his chest that he
can’t get off. I think it symbolizes hard-to-get-rid-of childhood
memories or something like that, but that’s beside the point. What
matters here is how striking that image is — the closeup of Sullivan’s
face as her eyes go wide and she screams out the high-pitched vocal
sample is burned into your brain, and will forever pop up when you
listen to this song. That’s how you make a good, effective video.
Director: Allie Avital
Producer: Andrew Krasniak
Cinematographer: Kate Arizmendi
Production Designer: Emma Rose Mead
Set Dresser: Ashley Brett Chipman
Assistant Director: Yori Tondrowski
Special FX Makeup: Jeremy Selenfriend
Animation / VFX: Milton Ladd
Editor: Allie Avital
Colorist: Jaime O'Bradovich / Company 3
Featuring: Macy Sullivan
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