4/22/2014

London Grammar - “Sights” (Official Video)



London Grammar’s “Sights” has already been a very popular song, and now it’s gotten a music-video treatment by director Giorgio Testi. Shot mostly in one elegantly sweeping take, it begins intimately, with the band performing in a stylishly lit space (plenty of lens flare here), before pulling out to the audience. It ends with a little camera trick of faux-seamlessness that’s seen used everywhere from Pharrell’s 24-hour video for “Happy” to Hitchcock’s “one-take” movie Rope. It’s a cool effect, and one that sneaks up on you due to the way London Grammar’s performance (and “Sights” in general) lulls you into such a comforting place.

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