4/30/2013

Mac DeMarco - "My Kind of Woman"



The Montreal Solo Artist Pulls On a Blue Dress in His New Video 

Cross-dressing and later undressing, off-kilter Canadian pop singer Mac DeMarco smears makeup and whipped cream over his face in the new video for lo-fi glam lullaby, “My Kind of Woman,” taken from his second album, 2. “We wanted to do something different, so changed the track’s original intention of being a love song between a man and a woman to become an ode between a man and himself—his feminine self,” says Alex Lill, director of the Newcomer Pictures-produced short. Singing under a spotlight in front of burgundy curtains, the 22-year-old protagonist brings to mind Isabella Rossellini’s noir nightclub performance in Blue Velvet, until the curtains are ripped away to reveal DeMarco wandering, bewildered, around a crowded, prop-strewn junkyard in La Brea, Los Angeles. The flamboyant musician and occasional psychedelic video artist has come a long way since the days he earned his money by paving roads and participating in medical experiments before the music started paying its way—he recently toured the US with Gallic indie superstars, Phoenix.

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