Tanlines – “Not The Same” Interactive Video

Last week, in conjunction with the Creators Project, Tanlines released an interactive version of their video for “Not The Same.” The clip takes on the same concept as their original, with multiple Jesses and Erics playing each element of the song, only you have the ability to add, remove, and place them on the screen to your liking. There’s a grip of backgrounds you can use as well. It’s pretty fun to mess around with, but while I am a Tanlines-enthusiast of the highest order, I will say that this video is not a time-eater like Chairlift’s choose your own adventure video for “Met Before.” Both of these clips, though, make a good case for increased innovation in music videos — there are a lot of new things that can be explored since we’re not watching them on television. Check out the video for “Not The Same” over at the Creators Project and, seriously, if you make something that looks awesome, screengrab and put it in the comments.